Tata Elxsi Recognized as Leader and Specialized ER&D Service Provider by Zinnov

Article By : Tata Elxsi

Tata Elxsi has been ranked in the 'Leadership Zone' across multiple sectors in the Zinnov Zones for ER&D Services – 2021 ratings.

Tata Elxsi has been ranked in the ‘Leadership Zone’ across multiple sectors in the Zinnov Zones for ER&D Services – 2021 ratings. Zinnov is a global management consulting and strategy advisory company with core expertise in product engineering, digital transformation, and globalization.

The report recognizes Tata Elxsi as a leader in the automotive, medical devices, and telecom industries and ranked it in the leadership zone for its significant contribution to ADAS and OTT technologies. With decades of experience in design-led digital engineering, technology development, testing, and systems integration services, Tata Elxsi has an unparalleled depth of industry expertise in each of these segments.

In digital engineering and transformation, Tata Elxsi has been recognized for its AI engineering worldwide and contribution to software defined networking (SDN) and network function virtualization (NFV) technologies that deliver reliable 5G networks.

Relating to geographic markets in focus, the ratings accredited Tata Elxsi as the most mature ER&D service provider in Japan for the expansive and emerging category and delivering the largest scale among niche and established players in Germany.

Further, it has been rated as the most specialized ER&D service provider in the execution zone for industrial digital, telehealth, telematics technologies, and semiconductors.

“Tata Elxsi’s leadership position in the 2021 ER&D Zinnov Zones assessment is a function of its stronghold in key engineering verticals such as automotive, telecommunications, and medical devices. The firm fosters a design-led thinking approach and has invested significantly to build IP. Solutions such as AIVA (video analytics), TEPlay (an OTT platform), Tether (cloud-based hyper-scale IoT platform), and CVP (Connected Vehicle platform) have helped it differentiate itself from its peers, which will propel its growth,” said Sidhant Rastogi, Managing Partner, Zinnov.

“The Zinnov Zones 2021 ratings are a testament to our success in delivering best in class engineering services and products for the digital world. We are delighted to be recognized in the Zinnov ratings as a validation of our work by our customers. This achievement underlines how design and technology together can deliver great consumer experiences and fuel brand and business success,” said Nitin Pai, Chief Marketing and Strategy Officer, Tata Elxsi.


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